Partnership Development
Build and strengthen relationships with DSPs, SSPs and data partners. We map the right counterparties, open the doors, and help you land and grow the relationships that matter.
- Target partner mapping and prioritization
- Introductions through an established AdTech network
- Pitch, packaging and commercial model refinement
Growth & Revenue Strategy
Sharpen your value story and focus effort where revenue actually is. We work with leadership to align product, sales and partnerships around a plan the team can execute.
- Positioning and differentiation review
- Revenue plan and pipeline discipline
- Turnaround and scaling support
Market Intelligence
Revenue-first insight into the programmatic marketplace — demand trends, pricing dynamics, and where strategic opportunity is opening up for platforms like yours.
- Competitive and category benchmarking
- SPO, curation and identity landscape reads
- Opportunity sizing for new partners and formats
US Market Expansion
For international platforms entering the U.S.: localize the pitch, prioritize early wins, and build a presence on trust and traction rather than headcount.
- Go-to-market plan for U.S. entry
- Early partner and client targeting
- Interim commercial leadership
Product Strategy & Execution
Translate market needs into a product direction partners will buy, with a roadmap and operating rhythm that keeps delivery on track.
- Roadmap and differentiation strategy
- Go-to-market readiness for new products
- Partner feedback loops
Leadership & Team Development
Coaching and org design for commercial teams — building the culture, structure and accountability that high-performing organizations run on.
- Commercial org design and hiring plans
- Executive and team coaching
- Operating cadence and performance management